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World bank agrees on VGF scheme for roads
Ready to assist in annuity-based BOT projects.

BoB net jumps 17.5%
With a modest rise in net interest income (NII) and decline in treasury income, Bank of Borada (BoB) has posted a net profit growth of 17.5 per cent to Rs 832.49 crore for the quarter ended December compared to Rs 708.37 crore recorded in the same period of the previous year.

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Chess #618
TOP SEED Boris Gelfand edged Ruslan Ponomariov to take the World Cup and a place in the next Candidates. Gelfand held his nerve after the four normal games were drawn without much excitement. Gelfand won the second rapid tiebreaker and lost the fourth. Then, he won the second blitz, lost the third and finally won the fourth and last blitz game.
Public Relations

Dish TV unveils new brand identity

DTH player Dish TV today unveiled a new brand logo and TV commercials featuring brand ambassador Shahrukh Khan as part of its Rs 30-crore brand restructuring plan. - Clear signal - Dish TV: Timely move - Media deals in circulation - Dish TV announces pricing of GDR offering - DTH industry: A glimpse of profits at last! - DTH sparks new row between producers and multiplexes The 360-degree campaign will have multiple platforms like television, out-of-home, print and digital media. "Our new brand identity is progressive, dynamic and contemporary. It revolves around "Ghar Aayi Zindagi" and positions the brand around emotional values," Dish TV Chief Operating Officer Salil Kapoor told reporters here. The campaign had a total budget of Rs 30 crore, he added. The DTH brand, which has about 6.3 million subscribers, has moved from its "Santusht" campaign (where the aim was to educate masses to demand for more than basic cable services) to connecting with the masses. "After Santusht, we had the "Sabse Zyaada" campaign, which promised the customer the widest channel bouquet as well as advanced active services," he said. The new campaign has been designed by Mccann Erickson and the TVCs have been directed by film maker Anurag Basu.


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